New agreement gives NSW Farmers members access to Zetifi’s connected safety and rural connectivity solutions
Wagga Wagga, 17 June 2026 – Zetifi, an Australian technology company providing connectivity between vehicles, workers, assets and the systems fleet and safety teams use, today announced a partnership with NSW Farmers, the peak body representing New South Wales agriculture and one of Australia’s most influential primary producer associations.
The agreement provides NSW Farmers members with access to Zetifi’s proven farm safety smart antenna and connectivity solutions and its new Connected Fleet Safety and Connected Worker Safety technologies.
Zetifi has more than a decade of direct experience in rural connectivity providing the company with first-hand understanding of coverage gaps, remote working conditions and operational realities that general-purpose safety products rarely account for.
Zetifi’s safety solutions turn signals from smart antennas, telematics and two-way radios into real-time alerts, automated check-ins and structured emergency response workflows, giving operations the ability to protect workers and drivers regardless of mobile coverage.
For the many farmers and workers who operate alone, after hours or in areas with limited coverage, a reliable and connected safety system addresses a practical and pressing need.
Zetifi will initially deploy its Connected Fleet Safety solution across NSW Farmers’ own vehicle fleet. Member-facing benefits will be announced in the coming weeks, spanning both connectivity hardware available through the Zetifi online store and the new safety technology suite.
“NSW Farmers represents exactly the people we built Zetifi for,” says Dan Winson, CEO, Zetifi. “For nearly a decade, our focus has been solving the connectivity challenges that hold farmers back: unreliable coverage, black spots on rural roads, and the tyranny of distance. Now, we are bringing that same deep understanding of rural operations to farmer safety with Australian made technology. This partnership is a natural next step, and we are genuinely excited to work alongside NSW Farmers to put practical solutions into the hands of members who need them.”
Through the partnership, Zetifi solutions will be promoted directly to NSW Farmers members via the association’s established communications network, including The Farmer magazine, Farm Post and Muster email newsletters, the NSW Farmers website and app, field day events and the Annual Members Conference.
Nick Inmon, Partnerships and Projects Manager, NSW Farmers, says “Connectivity and safety are some of the biggest challenges facing farmers across New South Wales, particularly in remote and regional areas where reliable coverage can make a real difference day to day. Our members understand the practical realities of farming operations and are looking for technology designed with those conditions in mind. We look forward to working together to deliver meaningful value for NSW Farmers members, both on the road and across their properties.”
NSW Farmers represents an agricultural sector that employs more than 75,000 people across New South Wales, contributes over $24 billion annually to the state economy and is targeting $30 billion in agricultural output by 2030.
For Zetifi, this partnership marks the first of what the company hopes will be a series of collaborations with Australian agricultural industry associations. Zetifi currently holds active partnerships with six agri-associations across the country and sees the agricultural sector as a key priority as it looks to expand its connected safety offer to farming communities nationwide.
ENDS
About NSW Farmers
NSW Farmers is the voice of NSW agriculture, representing the farmers who feed and clothe the nation. The industry employs more than 75,000 people across NSW, contributes over $24 billion annually to the state economy, and is targeting $30 billion in agricultural output by 2030. NSW Farmers advocates for stronger policy, delivers savings on essential services, and provides practical support to help farming businesses thrive.
About Zetifi
Zetifi is an Australian wireless technology company designing award-winning Smart Antennas and connected fleet safety solutions. Combining advanced antenna engineering, onboard electronics and cloud integration, Zetifi connects vehicle, radio and field safety signals to agentic workflows, alerts and evidence for connected fleet safety and lone worker safety.
For further information, please visit www.zetifi.com.
